Can Clickfunnels replace your website? With so much hype surrounding the software, it’s hard to know whether or not Clickfunnels is actually capable of replacing your website. The purpose of this piece is to summarize the arguments for both sides, so you can make an educated decision about whether or not Clickfunnels is right for you.
One of the main questions posed to web developers these days: Can Clickfunnels replace your website? Yes, but the things you can build with Clickfunnels are better suited to compliment your website than replace it fully. Clickfunnels are not exactly replacing websites, they are transforming them and reinvigorating the online shopping experience.
In order to understand how Clickfunnels is upending the online shopping experience, it’s important that we first cover the basics. You can’t appreciate the new without the old, right?!
ClickFunnels is a software program that allows users to quickly create, launch, and send sales funnels, landing pages, and websites. ClickFunnels allows users to create custom designed sales funnels, landing pages, and websites with only a few clicks of a mouse.
(Previously, these tasks would have taken countless hours, which is why ClickFunnels is often considered a game changer.)
Traditional Sales Process
According to marketing analytics, customers making purchases undergo a shopping journey during the acquisition of goods or services. Think of the traditional sales funnel as a series of steps that go something like this:
- Awareness – The customer knows a product exists or is available
- Interest – The customer is inclined towards a particular item or service
- Decision – The customer decides whether or not to make the purchase
- Action – The customer takes action to finalize the sale
Traditional websites are designed with the above journey in mind. Consider the steps necessary to getting a new t-shirt:
- You are aware of your options and probably have a few favorite stores in mind.
- You browse online and add a few items to your cart that may or may not be purchased: maybe you find a better deal elsewhere, or you decide to wait a little, or you change your mind altogether.
- Checking out your cart does not come until the very end of your shopping excursion, if at all. Clickfunnels is intended to create an opposite kind of experience.
How are Clickfunnels Different?
Clickfunnels is a type of website-building tool geared towards maximizing sales. The way it works is by inverting the traditional shopping process.
Whereas users are usually asked to click through a number of pages before landing on the check-out page – giving them plenty of chances to change their mind and close their wallet – Clickfunnels reverse this model and lead with the option to purchase.
With Clickfunnels, it all goes down on the same page.
You can use Clickfunnels to create something where your visitors are presented with the page, the offer, and the opportunity to take action all at the same time. In other words, you’ll still have a website if you choose to use Clickfunnels – it will just look and be organized differently.
Can Clickfunnels Host Your Website?
Yes! Clickfunnels don’t just streamline the shopping process – they also simplify the work that goes behind designing and running a website.
Traditional online platforms can be a headache with all their specific requirements and technicalities.
They often require that you have a separate content management system, web host, page builder, email autoresponder, order form, shopping cart, and other marketing tools.
In contrast, Clickfunnels does it all for you: it is a one-stop destination not just for your potential customers but for yourself as a website-owner, too.
Do I Need a Domain to Use Clickfunnels?
Another perk of using Clickfunnels is that you technically don’t need to have a domain name before publishing your page.
Clickfunnels will assign you a free subdomain without the need for any extra work.
What Businesses are Suited for Clickfunnels?
With Clickfunnels, the opportunities to make money are endless. The service is a great tool for a number of different products, including the following:
Ecommerce – Building an ecommerce store can be easy. Unfortunately, traditional ecommerce sites don’t have the capacity to increase visitors, convert rates, or do the other functions necessary to take your shop to the next level. Check out this video from a satisfied client and see why Clickfunnels is right for your ecommerce site:
Information products – Whether you’re in the business of selling books or a course of your own making, Clickfunnels is a great platform for you. It’ll help you get the exposure and visibility you need to reach as many customers as possible, and Natalie can explain why:
Freelance – Available freelancers don’t always have clear-cut access to those trying to hire them. Clickfunnels can help you find high-quality leads and clients without sacrificing profits:
B2B Companies – Most B2B entrepreneurs wither away waiting to be noticed. Clickfunnels can be a great way to network and close the gaps keeping people from doing businesses with each other:
The days of the website are not necessarily over – Clickfunnels is breathing new life into them.